Source | Linkedin | Dave Ulrich | Speaker, Author, Professor, Thought Partner on HR, Leadership, and Organization
Just Published!! Reinventing the Organization: How Companies Can Deliver Radically Greater Value in Fast-Changing Markets. This new book enhances HR’s role in creating value through organization!
Our research has consistently shown that “organization” (culture, capability, workplace, processes) adds more value than “individual” (talent, competence, workforce, people) in bringing about business results. This work has allowed us to declare that the most valuable thing HR can give to an employee is an organization that wins in the marketplace and that our focus on the war for talent should pivot to victory through organization (as defined above). We call this HR from the outside in.
To help HR professionals deliver value through organization, we have focused our work on helping them build the “right” culture, which is the identity of the firm in the mind of the key customers made real to employees. As such, the “right” culture turns an external brand into internal agendas for all HR practices.