Source |Yourstory By| Tanvi Dubey
Beauty in India now has many addresses, especially when a large part of the population is spending on beauty and healthcare. With so many cosmetics brand flooding India and beauty marketplaces like Nykaa making them super accessible, the industry seems to be booming.
According to a report, the Indian retail and bearauty cosmetics market currently estimated at $ 950 million is pegged to reach $2.69 billion by 2020.
Years ago, when Shahnaz Husain launched her eponymous brand and Vandana Luthra started VLCC, they had to work hard to get their concepts and brands across markets