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Practo Lays Off 150 Employees As Part Of Yearly Review, Launches New Brand Identity

Source | Inc42.com  | Aparna Mishra

Bengaluru-based online healthcare platform Practo has reportedly sacked over 150 employees.

Currently, the company has about 1,500 employees. The layoffs were done as a part of the annual performance cycle.

A company spokesperson said, “Yesterday, 150 of our colleagues left the company to pursue opportunities outside. This is a combination of natural redundancies that emerge as we integrate our 5 acquisitions and evolve our businesses, as well as the performance required for the next phase of Practo’s growth.”

The spokesperson further added that the employees will be provided with 2 months pay, employment, and outplacement services to help them.

With this Practo has also unveiled its new brand identity and positioning – Your Home for Health.

Shashank ND, founder & CEO, Practo said “We are excited to reveal our new global brand identity that better reflects our role in the ecosystem. Practo is the platform that connects any two stakeholders in healthcare – be it patients, providers, insurers, medical devices and more. Our positioning, “Your Home for Health” reflects what we stand for – the trusted and familiar place where consumers can find solutions for their healthcare challenges.”

Founded in 2008 by Shashank ND and Abhinav Lal, Practo is a healthcare platform that connects patients with healthcare providers around the world. It is currently present in 15 countries and over 50 cities around the world.

As per a company statement, Practo’s various offerings have made significant progress in 2016. It claims to have witnessed a 116% growth in patients visiting Practo, 81% more appointments booked, and 150% growth in online consultations on its platform.

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